Colin Kaepernick and the Nike Ad Backlash

Colin Kaepernick and the Nike Ad Backlash

Joshua Campos, Staff Writer

September 25, 2018


Filed under Opinion, Showcase

Colin Kaepernick, an American NFL football quarterback, has been receiving backlash after an incident that occurred during a football game. It all started during the 2016 NFL preseason, when Colin Kaepernick decided to take a knee during the national anthem to protest against police brutality towards African Americans and other ethnicities. Although at first, his protest went unnoticed, after 13 months, other NFL football teams joined this protest. His actions were only to protest against police brutality, but a lot people, even President Trump, have taken it as something more than that. People are saying that Colin does not respect the American flag nor does he respect the troops who have given their lives to this country. After all this backlash, Nike has decided to use Colin Kaepernik for an ad which shows a close up of his face with the quote, "Believe in something, even if it means sacrificing everything" along with the hashtag "Just Do It." The same people who where mad at the protest during the NFL game with Colin Kaepernick, they are furious with Nike for using him for their ad. Even Trump has tweeted on this, "Just like the NFL, whose ratings have gone WAY DOWN, Nike is getting absolutely killed with anger and boycotts. I wonder if they had any idea that it would be this way? As far as the NFL is concerned, I just find it hard to watch, and always will, until they stand for the FLAG!" People are even going as far as to burn their purchased Nike products and to boycott the Nike brand. Other people, including this writer, find this incredibly stupid as they are burning things they have already purchased. Which means that Nike is making money no matter what. Mathew Chapman, who goes by the twitter name of  @fawfulfan, has also tweeted on this issue, "Here's an idea. If you think America's veterans deserve more respect, why not donate your clothes to a veterans' charity instead of cutting them up with scissors like a dumb, spiteful little brat? #NikeBoycott." All in all, I find this to be very childish, as people are purchasing these products and burning them to boycott Nike, even though Nike is gaining profits. If anything, Nike has won this so called boycott. Colin Kaepernick has done no wrong by taking a knee during the NFL preseason game, and, as he has said many times, he is trying to make a statement on police brutality that should be heard. People should look at the bigger picture. Even military people such as Katlin Bellaw who goes by the twitter name of @KatlinBellaw has tweeted, "Stop using the troops as an excuse to burn your Nike shit. I’m not your scapegoat. I’m gonna sit over here and continue to buy my Nike stuff, they give military a discount. #NikeBoycott."  ...

What is Up With All These Reboots?

What is Up With All These Reboots?

Phillip Lemus, Staff Writer

September 21, 2018


Filed under Opinion, Showcase

Most of us couch potatoes watch a lot of television shows and sometimes we see revived TV shows that previously aired before. Isn' t it weird that most rebooted television shows just end up being total disappointments? I think not. It seems to me that television shows are starting to lose their creativity...

Are Sustainable Energy Sources Environmentally Friendly?

Are Sustainable Energy Sources Environmentally Friendly?

Adrian Vasquez, Website Editor

April 20, 2018


Filed under Opinion, Showcase

Renewable energy has become more and more the optimal energy source for the past two decades. Awareness of global warming and environmental degradation due to mineral mining and coal burning has given light to the fact that extracting, processing, and using non renewable resources harms the planet to a...

Why Did Nikolas Cruz Become the Florida School Shooter?

Why Did Nikolas Cruz Become the Florida School Shooter?

Camron Graham, Staff Writer

April 16, 2018


Filed under Opinion, Showcase

It is said that we create our own demons. As an outcast unstable teenager, Nikolas Cruz, had what may have been his only emotional support, his adopted parents, die. This may have been what made this tragic child snap. Classmates at his high school, Stoneman Douglas High School, said they had all predic...

Marijuana Legalization in California

Marijuana Legalization in California

Jonathan Vicente, Managing Editor

March 15, 2018


Filed under Opinion, Showcase

For the few people who do not know what marijuana is and wonder what the hype is about, well here it is. Marijuana is a plant that can be smoked, eaten, inhaled, and drank. The marijuana plant has many nicknames such as: "Bud, Weed , Green Goddess, The Devil's Lettuce, Mary Jane, etc." There are three...

To Work or Not to Work in High School

To Work or Not to Work in High School

Karina Ruvalcaba, Creative Arts Editor

March 7, 2018


Filed under Opinion, Showcase

Should high school students work? This controversial topic of high school students working has been discussed and debated by many. Everyone has a different perspective on it, and depending on what your culture is, that is how you will be advised. Some parents, such as mine, are always nagging be...

BCCHS Dress Code: Fair or Not Fair?

BCCHS Dress Code:  Fair or Not Fair?

Isamar Torres and Adrian Vasquez

March 5, 2018


Filed under Opinion, Showcase

Dress codes are nothing new to private and public schools, but what is the reasoning behind it? At BCCHS, our dress code isn't extremely strict. It's basic: no dresses/shorts too short (don't show too much skin), and nothing that's inappropriate such as gang signs or inappropriate pictures on clothing...

Can Money Buy You Happiness?

Can Money Buy You Happiness?

Jonathan Vicente, Managing Editor

February 23, 2018


Filed under Opinion, Showcase

May I ask you something? What is your question? Can making a lot of money buy you happiness? People have argued this topic for years. People say that money cannot buy happiness. Then there are some people who say that money can buy you a "lot" of happiness. What do you believe? Regardless of what...

Disney Buys Fox, Expanding Their Empire

Disney Buys Fox, Expanding Their Empire

Jonathon Eaton, Staff Writer

February 12, 2018


Filed under Arts & Entertainment, Opinion, Showcase

Back in December of last year, one of the biggest deals was made involving two major multi-billion dollar companies. On December 14, 2017, Disney bought out 21st Century Fox, thereby acquiring most of their film and television studios. Fox was known for their many involvements in the pop culture...

Gun Laws…Is California Safe?

Gun Laws…Is California Safe?

Bryce Gage, Staff Writer

February 2, 2018


Filed under Opinion, Showcase

The United States is notorious for the mass number of gun-related deaths throughout our history, but California arguably has the best gun laws of all of the states. Guns have many positive connotations, contrary to popular belief, such as household safety, uses as a hobby, and for our own LAPD and military...

Working High School Students Have an Advantage

Working High School Students Have an Advantage

Camron Graham, Staff Writer

January 31, 2018


Filed under Opinion, Showcase

Many people today say that kids are in a rush to grow up, that they should enjoy being kids and not try to get jobs so soon. Having a steady source of income during your high school years can help build responsibility and pay for school events that parents might not be able to pay for. This is es...

The Myth of a High GPA

The Myth of a High GPA

Isamar Torres and Adrian Vasquez

January 25, 2018


Filed under Opinion, Showcase

 GPA: how do three words affect and control what we are going to do with our future? A grade point average is the total count of a student’s grades throughout a set period of time which is averaged and converted into points. The points can vary depending on the school’s grading system. Birmin...

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